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PingPoint vs DAT load tracking: $0.65 per load vs Trucker Tools by DAT subscription

DAT sells load tracking as “Trucker Tools by DAT”, a subscription with ELD, mobile-app and text-to-track methods; the tracking price is not published. PingPoint publishes $0.65 per load with self-serve signup.

$0.65 per load · $0.02 per position read over the API · live map and tracking link in the cabinet free · no subscription

PingPointDAT (Trucker Tools by DAT)
Price$0.65 per load; $0.02 per API position read; live map and tracking link in the cabinet free (pricing)“Load Tracking subscription” [1]; tracking price not published (DAT's pricing page lists load-board plans only) [2]
How you startSign up with email, Google or GitHub; $10 credit to start“personalized demo” [3]
DriverGets a text message and installs the free PingPoint Driver app (iPhone, Android); no driver account“waterfall tracking … starting with ELD, followed by our mobile app, and finally text to track” [3]; Text to Track sends a WhatsApp/SMS link [4]
Update intervalNot published as a fixed interval“location pings every five minutes” [3]
Shipper viewA tracking link per load (details)A shipper portal for active tracks [3]
Who it is forFreight brokers tracking loads on carriers they don't control; AI agents and TMSs over the APIFreight brokers [3]
CompanySuverse LLCDAT founded 1978, a business unit of Roper Technologies; acquired Trucker Tools Dec 17 2024 [5]

Numbers in brackets refer to the sources below. “Not published” means we did not find it on the vendor's public pages on 2026-11-05.

When DAT (Trucker Tools by DAT) may fit better

You already use DAT, want ELD and text-to-track methods in one subscription, or need a shipper portal.

When PingPoint may fit better

You want a published per-load price, no subscription, and self-serve signup.

How PingPoint connects. You sign up with email, Google or GitHub and start with a $10 credit. The driver gets a text message with a link and installs the free PingPoint Driver app (iPhone, Android) — no driver account. The carrier and the dispatcher don't need to set anything up.

Sources

FactSourceChecked
[1] Trucker Tools DAT FAQtruckertools.com2026-11-05
[2] DAT pricingdat.com2026-11-05
[3] DAT trackingdat.com2026-11-05
[4] Trucker Tools Text to Tracktruckertools.com2026-11-05
[5] DAT news release, Dec 17 2024dat.com2026-11-05

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Facts checked 2026-11-05.